What we stand for:

  • Mindfulness
  • Sensitivity
  • Simplicity
  • Taking a minimalist approach
  • Appreciating beauty as a lifestyle, not merely in physical form
  • A sense of clarity
  • Well-considered
  • Self-lover
  • A celebration of New Zealand


We relish the ritual of taking time out for oneself during the week, and ‘getting away’ on the weekend. Headquartered in Auckland, New Zealand’s North Island, our products are formulated with care using hero botanicals, safe actives and skin-friendly ingredients to deliver the best results for your skin.